We worked with CNBC to refresh their Make It identity (a site focused on millennial money management). We used guilloche patterns found on currency in bright colorways. The previous identity didn't scale responsively, so we offered several configurations of the logo for a more cohesive experience. The site design was created as an extension of the new identity using masked photography in geometric shapes to create easily recognizable patterns. The style tiles shown below were used to bridge the identity and website projects.

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Agency: Code and Theory
Design + Art Direction: Jeshurun Webb
Site Design: Ricky Blake

Screen Shot 2019-08-14 at 10.51.39 AMScreen Shot 2019-08-14 at 10.51.39 AM
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